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      Get expert designers to design those small intricate elements your team doesn’t have time to do. Submit your request and we’ll provide an estimate or quote or simply bill for time by request.

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    • Learn from the industry’s top minds. Publishing Success features experts in the top areas of publishing.

      SPEAKERS

      Headshot-Ross-Furukawa

      Ross Furukawa

      Santa Monica Daily Press

      Todd

      Todd Lemke

      Omaha Publications

      mike_dragsovich

      Mike Dragosavich

      Spotlight Media

      charity_huff

      Charity Huff

      January Spring

      Headshot-Laurie-Laykish

      Laurie Laykish

      Local Life

      Learn why publishers have the upper-hand when it comes to publishers vs. ad agencies.

      Expanding Into Marketing Services

      Publisher Mike Dragosavich lays out the basics on why publishers have the upper hand against agencies.

      Learn why publishers have the upper-hand when it comes to publishers vs. ad agencies.

      Marketing Services Add Value for Advertisers

      Increase your "stickiness" with advertising clients by offering more of the marketing services they need.

      Learn why publishers have the upper-hand when it comes to publishers vs. ad agencies.

      Start Exploring B2B Products Now!

      Publishers, diversifying your offerings may be as simple as exploring the potent B2B opportunities in your market.

      Learn why publishers have the upper-hand when it comes to publishers vs. ad agencies.

      Hiring & Retaining Top Sales Talent

      Learn some valuable tips from Mike on how publishers can hire and retain top advertising sales talent.

      ASG-PS-Banner-2

      Start Custom Publishing Now

      Two publishing pros explain why successful magazines and newspapers drive profit with custom pubs.

      ASG-PS-Banner-2

      Custom Publishing Sales Tips

      Grow your custom publishing sales with these tips from top magazine and newspaper performers!

      ASG-PS-LandingPage

      Unlocking Government Funding for Publishers

      Learn how economic stimulus funds apply to publishing businesses on a local level.

      ASG-PS-LandingPage

      How Much Money Is Out There?

      In Episode 2, Ross explains how you can get involved in local budgetary decisions that affect your business.

      ASG-PS-LandingPage

      Economic Development Partnerships

      In Episode 3, Ross explains why business improvement entities need publishers and how to create partnerships.

      ASG-PS-LandingPage

      Custom Publishing With Economic Development Funds

      In Episode 4, Ross shows off his custom publication that's underwritten by local business improvement entities.

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  • Software
    • Software

      Automate and organize your business with the leading advertising sales software.

      BY DEPARTMENT

      • Sales
      • Accounting
      • Production
      • Marketing
      • Editorial
      • Reporting
      • Project Management

      BY BUSINESS

      Publishers
      Expos & Events
      Marketing Agencies
      Associations
      Media Sales
      Out of Home
      Broadcast

      Software Integrations

      PRINT

      Magazines
      Newspapers
      Publishing

      DIGITAL

      Online Ads
      Google Ad Manager
      Programmatic

      Are you a start-up or need less than 5 users? Start a Free Trial of our Small Business Plan.

  • Studio
    • Studio

      Get the expertise your business needs without the obligations.

      STUDIO AD

      Plug our on-demand-designers into your team to design ads for your clients on a predictable, cost-saving plan. We can help you grow and stretch resources during busy times.

      Learn More

      STUDIO PAGINATION

      Powered by our automation technology, we make the process of designing your publication a breeze with a fully integrated end-to-end process. Offload extra projects or your regular titles to our team.

      Learn More

      STUDIO ELEMENTS

      Get expert designers to design those small intricate elements your team doesn’t have time to do. Submit your request and we’ll provide an estimate or quote or simply bill for time by request.

      Coming Soon...
  • Success
    • Learn from the industry’s top minds. Publishing Success features experts in the top areas of publishing.

      SPEAKERS

      Headshot-Ross-Furukawa

      Ross Furukawa

      Santa Monica Daily Press

      Todd

      Todd Lemke

      Omaha Publications

      mike_dragsovich

      Mike Dragosavich

      Spotlight Media

      charity_huff

      Charity Huff

      January Spring

      Headshot-Laurie-Laykish

      Laurie Laykish

      Local Life

      Learn why publishers have the upper-hand when it comes to publishers vs. ad agencies.

      Expanding Into Marketing Services

      Publisher Mike Dragosavich lays out the basics on why publishers have the upper hand against agencies.

      Learn why publishers have the upper-hand when it comes to publishers vs. ad agencies.

      Marketing Services Add Value for Advertisers

      Increase your "stickiness" with advertising clients by offering more of the marketing services they need.

      Learn why publishers have the upper-hand when it comes to publishers vs. ad agencies.

      Start Exploring B2B Products Now!

      Publishers, diversifying your offerings may be as simple as exploring the potent B2B opportunities in your market.

      Learn why publishers have the upper-hand when it comes to publishers vs. ad agencies.

      Hiring & Retaining Top Sales Talent

      Learn some valuable tips from Mike on how publishers can hire and retain top advertising sales talent.

      ASG-PS-Banner-2

      Start Custom Publishing Now

      Two publishing pros explain why successful magazines and newspapers drive profit with custom pubs.

      ASG-PS-Banner-2

      Custom Publishing Sales Tips

      Grow your custom publishing sales with these tips from top magazine and newspaper performers!

      ASG-PS-LandingPage

      Unlocking Government Funding for Publishers

      Learn how economic stimulus funds apply to publishing businesses on a local level.

      ASG-PS-LandingPage

      How Much Money Is Out There?

      In Episode 2, Ross explains how you can get involved in local budgetary decisions that affect your business.

      ASG-PS-LandingPage

      Economic Development Partnerships

      In Episode 3, Ross explains why business improvement entities need publishers and how to create partnerships.

      ASG-PS-LandingPage

      Custom Publishing With Economic Development Funds

      In Episode 4, Ross shows off his custom publication that's underwritten by local business improvement entities.

  • About Us
  • Get Started
Search
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Publishing Success
Episode 4: Summary

Custom Publishing With Economic Development Funds

IN THIS EPISODE:

  • Underwriting custom publishing with multiple local entities.
  • Steps publishers need to take to ensure a successful final product.
  • Why local, economic development-focused publishing is a triple win.
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Reference Materials

Download: 2020 ‘Tis the Season Sample Issue

Related Episodes

Episode 1: Unlocking Government Funding for Publishers

Episode 2: How Much Money Is Out There?

Episode 3: Economic Development Partnerships 

Episode 4: Connecting Local Entities With Custom Publishing [Watching Now]

Ross Furukawa

President/Co-Founder, Santa Monica Daily Press
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