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      Automate and organize your business with the leading advertising sales software.

      BY DEPARTMENT

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      Are you a start-up or need less than 5 users? Start a Free Trial of our Small Business Plan.

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      Get the expertise your business needs without the obligations.

      STUDIO AD

      Plug our on-demand-designers into your team to design ads for your clients on a predictable, cost-saving plan. We can help you grow and stretch resources during busy times.

      Learn More

      STUDIO PAGINATION

      Powered by our automation technology, we make the process of designing your publication a breeze with a fully integrated end-to-end process. Offload extra projects or your regular titles to our team.

      Learn More

      STUDIO ELEMENTS

      Get expert designers to design those small intricate elements your team doesn’t have time to do. Submit your request and we’ll provide an estimate or quote or simply bill for time by request.

      Coming Soon...
  • Success
    • Learn from the industry’s top minds. Publishing Success features experts in the top areas of publishing.

      SPEAKERS

      Headshot-Ross-Furukawa

      Ross Furukawa

      Santa Monica Daily Press

      Todd

      Todd Lemke

      Omaha Publications

      mike_dragsovich

      Mike Dragosavich

      Spotlight Media

      Headshot-Laurie-Laykish

      Laurie Laykish

      Local Life

      charity_huff

      Charity Huff

      January Spring

      New Releases

      ASG-PS-Todd-Annual-NA

      Creating Annual & Special Issues

      Publisher Todd Lemke is back with tips on adding annual and special issues to your magazine product rotation.

      ASG-PS-Todd-Annual-NA

      Goal-Focused Ad Sales Commissions

      Let's talk sales rep commissions. Specifically, how to create a win-win commission structure that rewards results.

      Viewer Favorites

      ASG-PS-Whats-Next-CH-BigIdea_NA

      Best Ad Sales Strategies in 2021

      Listen in on our *censored* conversation about some of the top ad sales performers we've seen in 2021.

      ASG-PS-Whats-Next-Todd-BestOf-CS

      Best-Of Contest Voting Done Right

      Publisher Todd Lemke gives us the lowdown on how he built his 220,000+ voter Best of Omaha contest.

      ASG-PS-Whats-Next-Laurie-NA

      Building Long-Term Ad Sales Relationships

      Laurie Laykish explains how her team's focus on long-term ad sales contracts has improved their magazine's business.

      Learn why publishers have the upper-hand when it comes to publishers vs. ad agencies.

      Expanding Into Marketing Services

      Publisher Mike Dragosavich lays out the basics on why publishers have the upper hand against agencies.

      View All Episodes
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  • Software
    • Software

      Automate and organize your business with the leading advertising sales software.

      BY DEPARTMENT

      • Sales
      • Accounting
      • Production
      • Marketing
      • Editorial
      • Reporting
      • Project Management

      BY BUSINESS

      Publishers
      Expos & Events
      Marketing Agencies
      Associations
      Media Sales
      Out of Home
      Broadcast

      Software Integrations

      PRINT

      Magazines
      Newspapers
      Publishing

      DIGITAL

      Online Ads
      Google Ad Manager
      Programmatic

      Are you a start-up or need less than 5 users? Start a Free Trial of our Small Business Plan.

  • Studio
    • Studio

      Get the expertise your business needs without the obligations.

      STUDIO AD

      Plug our on-demand-designers into your team to design ads for your clients on a predictable, cost-saving plan. We can help you grow and stretch resources during busy times.

      Learn More

      STUDIO PAGINATION

      Powered by our automation technology, we make the process of designing your publication a breeze with a fully integrated end-to-end process. Offload extra projects or your regular titles to our team.

      Learn More

      STUDIO ELEMENTS

      Get expert designers to design those small intricate elements your team doesn’t have time to do. Submit your request and we’ll provide an estimate or quote or simply bill for time by request.

      Coming Soon...
  • Success
    • Learn from the industry’s top minds. Publishing Success features experts in the top areas of publishing.

      SPEAKERS

      Headshot-Ross-Furukawa

      Ross Furukawa

      Santa Monica Daily Press

      Todd

      Todd Lemke

      Omaha Publications

      mike_dragsovich

      Mike Dragosavich

      Spotlight Media

      Headshot-Laurie-Laykish

      Laurie Laykish

      Local Life

      charity_huff

      Charity Huff

      January Spring

      New Releases

      ASG-PS-Todd-Annual-NA

      Creating Annual & Special Issues

      Publisher Todd Lemke is back with tips on adding annual and special issues to your magazine product rotation.

      ASG-PS-Todd-Annual-NA

      Goal-Focused Ad Sales Commissions

      Let's talk sales rep commissions. Specifically, how to create a win-win commission structure that rewards results.

      Viewer Favorites

      ASG-PS-Whats-Next-CH-BigIdea_NA

      Best Ad Sales Strategies in 2021

      Listen in on our *censored* conversation about some of the top ad sales performers we've seen in 2021.

      ASG-PS-Whats-Next-Todd-BestOf-CS

      Best-Of Contest Voting Done Right

      Publisher Todd Lemke gives us the lowdown on how he built his 220,000+ voter Best of Omaha contest.

      ASG-PS-Whats-Next-Laurie-NA

      Building Long-Term Ad Sales Relationships

      Laurie Laykish explains how her team's focus on long-term ad sales contracts has improved their magazine's business.

      Learn why publishers have the upper-hand when it comes to publishers vs. ad agencies.

      Expanding Into Marketing Services

      Publisher Mike Dragosavich lays out the basics on why publishers have the upper hand against agencies.

      View All Episodes
  • Pricing
  • Get Started
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  • Feature Spotlight

Publishers, Is Your CRM Focused on Automation?

Trust us, automation is more than a buzzword. It's the idea that good software can help you create the best possible products while utilizing the most efficient processes.

When automation is at the center of your publishing sales software, your team can do their best work. Here's a breakdown of why software automation matters for publishers.

Automation By Design

First, let's talk software design philosophy. CRM platforms that are designed with automation in mind will alleviate bottlenecks and eliminate duplicate tasks across your different areas of your business.

When data flows from one task to the next, your staff keeps their momentum as tasks are passed onward. Your sales data moves seamlessly from an e-signed contract directly to your production team for design and delivery. Invoices generate from the same data, which increases speed and decreases the potential for errors.

In conclusion, software should feel like an extension of your business. If you're patching an imperfect CRM with additional spreadsheets or—gasp—post-it notes, you're losing time and money.

Real-Time Software Integrations

Next, let's talk software integrations. A software integration truly works when it extends the usefulness of the platforms that it connects. Major platforms that matter to publishers—like Adobe inDesign for production and QuickBooks Online for accounting—make our lives easier. So, too, does a good CRM.

If your current software integration leaves you waiting for data to sync, or requires a one-way data sync, you're not getting the most out of any of your business software solutions.

When evaluating your CRM, think about the way your data flows between sales, production, and accounting across platforms. Now, more than ever, working remote effectively is key to survival. When your software integrations offer real-time data syncing, your teams can communicate effectively from anywhere.

Rethink What You Know About Software for Publishers

At Ad Sales Genius, we work hard to create future-proof CRM software that helps publishers maximize their efficiency. This philosophy sets us apart from many other solutions for magazines, digital, and events. Request a demo today to see how our software can help your business run leaner and meaner than ever before!

Michael Hoffman

Michael Hoffman

All Posts
Ad Sales Strategy
Michael Hoffman

What Does a Good Ad Sales Commission Look Like?

As you examine (and re-examine) your ad sales commission structure, you’re probably wondering how you can create a win-win policy for both stakeholders and reps.

Read More »
subscriber reading a new magazine publication
Ad Sales Strategy
Michael Hoffman

Adding New Issues to Your Magazine Business

If you’re in the magazine business, you’ve probably considered adding new issues to your main branded product. Maybe you’ve seen success with a certain advertiser

Read More »
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What Does a Good Ad Sales Commission Look Like?

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Adding New Issues to Your Magazine Business

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Big Revenue Ideas for Publishers in 2021

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