PROGRAMMATIC ADVERTISING 101

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Register below to view our FREE recorded webinar that explains how programmatic works and why it helps publishers drive revenue.

Learn why programmatic is a vital revenue source for successful publishers.

You’ve probably heard digital programmatic buzzwords, such as household targeting, retargeting, geofencing, and so on. But can you define what programmatic is and how it works?

Join Joel Pape, CEO of Ad Sales Genius, and special guest Charity Huff, CEO of digital agency January Spring, as they discuss a variety of digital advertising topics, including:

  • How and why programmatic works
  • Competing with agencies for digital market share
  • Product and campaign setup
  • Finding the right digital offerings for your market
  • Optimization and reporting
  • Digital programmatic Q&A

 

Fill out the form below to get immediate access to a free video recording of our Demystifying Programmatic webinar.

 

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