Ad Sales Reporting: Why Automation Matters
In the magazine publishing business, data-driven decisions are the best decisions. But data points by themselves don’t tell a story. For that, you need powerful,
In the magazine publishing business, data-driven decisions are the best decisions. But data points by themselves don’t tell a story. For that, you need powerful,
Anyone in the media business will agree that winning the lottery would be a welcome life event. But what if the winner is your top
Let’s cut right to the chase. Email newsletter advertising is extremely effective—mostly because email marketing itself is effective. There are four main reasons for this:
Ad Sales Genius is not one-size-fits-all business software. On the contrary, it’s a purpose-built CRM for publishing and media companies. In particular, there are three
The 2020 pandemic has created a challenging business environment for publishers. However, fresh data suggests one silver lining in a world turned upside-down: magazine subscription
If you’re like most magazine publishers, ad revenue is your lifeblood. So, naturally, it makes sense to think about the advertising sales management software you
If you sell advertising, you know that efficient ad production is a key to staying competitive. However, for many publishers and media companies, ad production
If you’re reading this wondering how you can increase ad sales revenue, take a look around your workspace. First, let’s start with your computer desktop.
Making the decision to switch CRM platforms isn’t easy for most publishers. After all, it involves migrating your data, training your team, and sometimes even
Your magazine’s health depends on growing your audience and increasing your ad revenue. At the center of all of these goals is the lifeblood of
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